CHAPTER TWO: A project on blogs conducted with first year students of the Cape Peninsula University of Technology

2.1 Motivation

Blogging, as a means of marketing and communication and as a form of recording designs and progress, is not currently included in the curriculum of the ND Jewellery Design and Manufacture at the Cape Peninsula University of Technology.

I wanted to show that using a blog, instead of a book-form Design Diary, would be an efficient method of recording work, allowing review, feedback and comment.

I believe that introducing students to blogging will be a great benefit to them in their future careers. It will aid them in the process of designing and displaying their own work and marketing themselves as designers, as well as allowing them to keep abreast of trends in the industry and work that other jewellers are producing.

I also believe that student blogs, as a method of producing and submitting design work, would be of great advantage to the lecturer. The lecturer could access student work from any computer and would not have to carry piles of heavy books. In addition, student blogs would allow for better control of work, as the lecturer could see when work was completed by the time of the post.